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Farming karma has gotta be a mix of things. I hate powerusers and would pretty aggressively ban them so I never bothered to talk with them to figure out their motivations, I'm sure it's a combination of things, any, all. Seeing the number go up, seeing all the notifications from comments on a post, seeing it on the front page of /r/All, especially #1. "Being the best" (at reddit, lol, lmao). Po-mo attention seeking, at any rate.
I never cared about the karma game enough to know the tricks. I know that >150 upvotes on a new post in around 15 minutes would usually be enough to get a post on the front page of a sub in old reddit. I don't know what it takes to get an obscure sub's posts to wide visibility. I don't see a reason it couldn't be several people swapping accounts, though the botting there seems easier since presumably it'd take 1-2 people.
TD figured out, or else perfected the technique, that stickying a post would significantly boost its visibility so they constantly rotated stickies. They were absolutely gaming the system, but I think the above is how. The admins worked against them of course, with the infamous example of them screwing up and making like 25/25 /r/All being TD, and later when people figured out via reddit advertising how TD had an audience comparable to /r/politics despite an ostensible order of magnitude fewer subscribers. I don't remember the sequence, but that general time period was when /r/politics had its big changeover in mods, paid actors among them.
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