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I think its also just the hypercompetition that results because 'attention' is a fixed resource, and so every single advantage you can leverage to capture it becomes critical, so everyone evolves towards using every little hack/trick to keep their content in the public eye, lest they be left in the dust.
Whenever someone makes the jump from doing content creation as a hobby/side-gig to full-time career you see the shift. Shorter videos, higher pace of uploads, and general drop in quality while minmaxing every little detail that keeps people engaged and improves ad revenue. The content becomes, fundamentally, an afterthought
Then they branch out into the other standard revenue streams. Patreon, a podcast, and maybe a livestream channel... then the death knell (imo)... political commentary.
Mr. Beast is perhaps the apotheosis of this pressure to keep wining attention. He's an apex predator in the environment, but at the cost of selling his soul to the algorithm daemons.
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