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I want to think critically about who gets attention on the non-mainstream political internet.
There's a few models we can imagine for how this works. One is a perfect meritocracy. The ones who get the most attention produce the best content along the metric(s) that measure what audiences like. This is the naive view and it's what I imagined for a long time. I'm betting most people imagine that it works like this.
I don't think it works like this. When you try to compare the merit of big attention getters vs. smaller attention getters, you get weird, even creepy results. It's unclear why Scott Alexander and Eliezer Yudkowsky are better than Status 451 and John Nerst. And this is only the tip of the iceberg.
Wikipedia and memory tell me that Scott Alexander and Eliezer Yudkowsky were favored by the rich and by other entertainers. This suggests something more nepotistic than pure meritocracy.
The people you pay attention to are probably put in front of you. They are allowed to recieve attention by people with more traditional forms of power and lower forms of attention, the kind that isn't paid by consumers but rather is of a nature such that they are willing to buy it. This means their takes aren't really real. They're kind of fake, permitted, virtual, simulated; what are you not seeing that allowed attention getters can't say? Most obviously, they can't criticize their allowers. More than that, they can't disagree with their allowers fundamentally. On a deep level, they just can't be honest. They're not honest. Honesty is not allowed. Keep this in mind -- I think if people were more critical about how establishment their favorite commentors are, the equation would tilt a little bit more toward a pure meritocracy.
As someone who has lurked and been around since 2011, this is so out of touch as to be hilarious. Scott / Eliezer are reasonably well read and well known now because they have produced a prodigious amount of writing that is both intelligent and enjoyable to read. They have done so consistently for years.
I assure you in the early 2010s they were neither popular nor well-known, they got there because of the quality of their work.
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