Do you have a dumb question that you're kind of embarrassed to ask in the main thread? Is there something you're just not sure about?
This is your opportunity to ask questions. No question too simple or too silly.
Culture war topics are accepted, and proposals for a better intro post are appreciated.
Jump in the discussion.
No email address required.
Notes -
That's close, but I mean more along the lines of:
Packet of branded food item (coffee, cereal, yoghurt, soft drink, snack, etc)
"Collect X proofs of purchase and get a free Y!"
And the free Y is something durable and/or worthwhile, and the X proofs is realistic, not triple digits. Or if it's triple digits the Y has real monetary value like a games console. The branded items running the promotion were available in every shop, so it was designed to cultivate brand loyalty rather than loyalty to a chain of shops. Stamps were more agnostic about what you purchased and tend to be limited to one chain or a small consortium.
I suppose most marketing campaigns have transferred to apps, loyalty schemes and other sign up lists, but I get the impression those are focused on discounts and other volume sales promotions rather than straight up material freebies.
More options
Context Copy link