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Culture War Roundup for the week of February 9, 2026

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Sports franchise prices are skyrocketing due to the two speed economy and difficulty of large advertisers spending on any other monoculture. Most sports leagues that aren't actively hemorrhaging are getting massive appreciation of teams.

I'm not sure what your point is?

If you're saying Goodell has nothing to do with it and that the rising tide is lifting all boats, then I need you to account for why the NFL is kicking the shit out of every other major sports organization in the world in terms of valuation.

The only metric that counter this narrative is percentage (so, relative, not absolute) growth of NBA teams values over the past decade. But that counternarrative is it self countered by the fact that The NBA is seeing a decline in viewership. Tech billionaires are propping up the California Teams, but your median American sports fan is watching football, baseball, and hockey.

Fantasy Football and gambling. The once a week format and only 17 weeks a year allows Fantasy football to work really well. Probably the same for gambling. It feels too degenerate to gamble every day.

My NFL viewership would fall 75% without fantasy which is just a great way to stay in touch with old friends