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PaperclipPerfector  4d ago (text post)   14231 thread views

Culture War Roundup for the week of July 6, 2026

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'His legacy is cringe': how Charlie Kirk became a meme among the young – even his supporters

Audio of the gunshot that killed him has become a TikTok meme, as have ironic reposts of the apparent AI-slop song We Are Charlie Kirk, which was originally created as a posthumous tribute. He was the butt of a crude joke during the Netflix roast of the Hollywood star Kevin Hart in May. The next month, a viral tweet encouraged people to take “a shot” in his honor on Juneteenth. And a trend known as “Kirkification” has emerged, in which internet pranksters superimpose his face on to unlikely images, such as the Mona Lisa, a woman in a bikini, or Jeffrey Epstein.

This contemptuous, at times nihilistic humor marks a dramatic shift from the period immediately following Kirk’s death in September, in which conservatives sought to suppress criticism of the late Maga luminary. Hundreds of people were fired or otherwise disciplined for denouncing him (which has since resulted in several settlements over alleged first amendment violations). The attempted censorship actually intensified the satirization of Kirk online, said Alex Turvy, a media sociologist and author of an upcoming book about internet culture, Memes in the Machine.

“For the first few weeks, the only safe thing to say was praise,” he said. “When you mandate reverence on a medium built for irony [the internet], you don’t freeze the image, you load the spring. A lot of the mockery was that pressure releasing.” Previously, it used to take years for tragedies to become fodder for cynical internet humor (9/11 being one example). With the power of generative artificial intelligence and image-doctoring, however, Kirk was meme-ified in a matter of weeks.

It is gratifying, though unsurprising, that Kirk's death did not kick off a wave of revenge killings and mass violence, as fedposters fervently predicted. Regardless of what the Guardian's experts say, it was reasonable to deploy cancel culture against the most gleeful celebrators of Kirk's death. Killing people you disagree with in a democracy is bad, and celebrating it shouldn't be accepted. But the right clearly pushed their chips in too far trying to martyrize the guy and now his legacy is incomprehensible memes that have nothing to do with his life or message. Turning Point was always aimed at zoomers, and their verdict is in. There are probably a bunch of them who don't realize Kirk was a real person. And the less said about Erika the better.

As a side note, there are a whole bunch of retarded conspiracy theories around his death, because we can't accept that a guy could just be shot by a lone nut despite multiple videos. Even JD Vance isn't immune.

Charlie Kirk was a meme prior to his death, though, surely? Those edits with the TPUSA slogan, and the tiny-faced Kirk? After Kirk's death I remember a wave of articles explaining that, contrary to what many on the left thought, he was not just a meme, but rather a significant and influential political organiser. As the immediate aftermath of his death fades, I am unsurprised that he is a meme again.

KYM has a page on TPUSA going back at least to 2017, thank you Internet Archive, and it includes pictures of Charlie Kirk used for meme purposes. Part of it, I suspect, is just that Kirk had a kind of silly-looking face, and when he tries to look serious, it always comes off slightly askew. I've since seen videos and he was a lot more natural-looking and sounding in person, but the goofy pictures of him made him easy prey for meming, and that hasn't changed.

Those memes had a message though. They were anti-Turning Point. They existed in the first place because Kirk was an influential political organizer. There is no message behind "put Kirk's face on everything and create new slang (lowkirkenuinely)", it's just irony poisoning.

Kirk was both a minor celebrity (because of his "I will debate anyone" college speaker tours) and an important political organiser (because of the work TPUSA did recruiting, training, and placing the next generation of GOP staffers). The work as an organiser was more important, but was not visible outside the organised GOP, so most people think of him as the "debate me" meme guy.

Kirk's opponents hated him because he was a "debate me" bro who expected members of oppressed groups to do the work of countering his hateful message. Kirk's dumb supporters loved him because he was willing to take the core movement-conservative message to a hostile audience. His smart supporters feared and respected him because there were already enough young GOP operatives who owed their career to Kirk to staff a future Kirk for President campaign.

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