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Culture War Roundup for the week of November 2, 2026

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Completely incidental to the tragedy and it feels morbid to get something else entirely out of it when this is how it came to my attention, like a moral fruit of the poisonous tree situation I'm babby's-first conflicted over, but...

The passengers in the horrific Learjet crash in Palm Beach yesterday were the founder and his family of a wildly evil startup I was previously unaware of called RB2B (do not click that link without reading the following):

Identify 70-80% of your website visitors with RB2B. Get names, LinkedIn profiles and business emails of anonymous visitors

Beware that this exists and is apparently already in broad use. It obviously always could have and you would be foolish to not have it in the back of your mind, but I would have thought something so straightforwardly this would be restricted to (and require!) the darker corners of things and be somehow illegal. No:

Over 100,000+ websites use RB2B to identify the actual people visiting their site

Seems like nothing burger to me. You can probably get my identity by putting it into a LLM and tracing for linguistic patterns.

But IMO 100% never get in a helicopter. At a lesser certainty don’t get in a private plane. Some of the more corporate ones may be fine. If you have a private plane maybe just take IG photos and leave it on the ground. I’m probably going too far saying this but it’s definitely an area where you need to it the right way.

But IMO 100% never get in a helicopter.

Yes you might die but the helicopter glacier tour is worth risking your life for. Put it on your bucket list.

Maybe. I might be more risks cautious. One-off vacation flights may be fine. Though personally I think I am fine watching drone footage etc.