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Culture War Roundup for the week of June 26, 2023

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I’ve sometimes heard that the left wing takeover of corporate America is a hollow one - they don’t REALLY cars about minorities, just look at umm their Middle East twitter accounts! They care about $$$ and aren’t true believers

I found an interesting counter point recently.

https://upstreamreviews.substack.com/p/high-republic-low-sales

This is what a corporation that has no idea what their audience is about, but does in fact know clearly what it’s ideology is about.

I’ll summarize the link but you really should read it for yourself, it’s astounding how bad Disney gets the Star Wars franchise: for instance, the books need to be (in addition to all the old touchstones of diversity etc) ANTI WAR. And then there’s the characters, who are somehow all androgynous.

The sales figures reflect an enormous lack of interest of enthusiasm. But it doesn’t matter for Disney - they get to spread the Good Word of gender ideology and anti fascism/anti traditionalism.

Saying anything along the lines of "The corporation wants/cares/etc about $foo" is always going to run into trouble. Individual people continuously fail to have coherent desires. Companies (at least, companies with 10+ people) are always going to be worse.

Here's what seems like a pretty sensible framing to me:

I'd be surprised if Bob Iger (or Mark Zuckerberg, or Sundar Pichai, etc.) were "true believers" in identity politics -- if nothing else, consider what Wikipedia has to say:

Iger has described himself as a political centrist, while he has publicly identified with the Democratic Party.

...

In 2016, Iger switched his party registration from Democratic to independent.[1]

(For full disclosure, Wikipedia also mentions

Iger considered running for president as a Democrat in the 2020 election, however ultimately decided against running.

though I don't think that's a good signal of whether he's woke).

At the same time this doesn't say very much about what their companies will or won't do. I'm sure there are woke decisions that get made to maximize revenue. Similarly there are woke decisions that get made because some random person in middle or upper management is a true believer and nobody wants to be "that guy" who says "no, we're not going to make the next main character a woman/black/etc.".

I still don't think it's meaningful to say Disney "really cares", since I'm still skeptical that the CEO and/or most of the employees care. At the same time I'm sure some percentage of employees are genuinely woke, including some of the leadership.

Personally I think that SBF summed it up the best if you want to hear what the people actually promulgating and implementing ESG think about it:

Kelsey Piper: so the ethics stuff - mostly a front? people will like you if you win and hate you if you lose and that's how it all really works?

Sam Bankman-Fried: yeah

SBF: I mean that's not all of it

SBF: but it's a lot

...

KP: you were really good at talking about ethics, for someone who kind of saw it all as a game with winners and losers

SBF: ya

SBF: hehe

SBF: I had to be

SBF: it's what reputations are made of, to some extent

SBF: I feel bad for those who get f***** by it

SBF: by this dumb game we woke westerners play where we say all the right shiboleths [sic] and so everyone likes us