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Notes -
‘The Marvels’ Meltdown: Disney MCU Seeing Lowest B.O. Opening Ever At $47M+ — What Went Wrong
It's even worse after factoring in double-digit inflation since 2021 or so. Disney, however, is the master of 'Hollywood accounting' and squeezing every drop of water from a franchise installment, such as licensing or merchandizes for years after the movie is discontinued from theatres. Also the "Disney‘s Marvel Cinematic Universe" is comprised of 24 movies. Some of these movies are expected to be underwhelming or loss-leaders and are not given an equal marketing push. It's assumed that Iron Man sequels will do better than stuff like "Ant-Man and the Wasp".
Richard Hanania blames gender pandering/wokeness, but it's worth noting that the 2017 Wonder Woman did well ($800+ million gross total , $100+ million open) despite obviously having a female lead. Also, having a pretty (by conventional Western standards) blonde lead does not also fit into the wokeness paradigm either.
Wonder Woman is a girlier Rosie the Riveter and Gal Gadot has a desirable personality. There's a lot more basic appeal there than a film that inexplicably shouts "black girl magic."
The problem isnt putting a chick in it, it's the making her lame and gay.
Edit: And doing it all the time while pretending that it's daring.
Lol. Did that actually happen? I think we should be thankful to whoever invented that phrase. I can think of few more reliable signals to avoid something or someone.
Related note: I have noticed "Black Girl Magic" wine on sale at the local Grocery Outlet discount store.
They put it in the trailer.
The top comment is "it's all so tiresome" lol
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